How it works Examples
Who it's for
Restaurants Bars and Breweries Retail Salons and Spas Gyms and Studios FAQ Join the waitlist

Pet Services

Your hands are full.
Your feed shouldn't be empty.

on/special turns your grooming openings, boarding availability, and adorable client photos into polished social posts automatically. Text what's happening. We handle everything else.

on/special Live
on/special
Hey! 👋 What's going on today?
Grooming spots open tomorrow, before and afters looking amazing today
on/special
Approved and published.

Happy tails deserve
an audience.

Pet business owners are booked all day. Marketing always gets pushed to later. Later never comes.

🐾

Grooming availability go unposted

You put thought into every special. Most of your customers never hear about it because there was no time to post.

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Events get missed

Adorable grooming results, boarding openings, happy daycare pups. All worth posting about. But between appointments and feeding schedules, it never gets posted.

📱

Inconsistent posting kills reach

The Instagram algorithm punishes inconsistency. A business that posts daily reaches far more people than one that posts once a week.

A better way to
show up online.

1

What most pet businesses try

Posting a cute photo whenever you remember (which means rarely), or trying to batch content on a day off. Some pay for social media help, but most just let the feed go quiet.

2

Why it does not work

Pet businesses have the best content of any industry. The problem was never finding something to post. It was finding the time to turn it into a polished social media post.

3

How on/special fits

You text what's happening today. on/special writes the caption, picks the right photo, and sends you the post to approve. The whole thing takes less time than writing a single Instagram caption.

Pet businesses have the best content on social media. The only thing missing is the time to post it.

Anything happening
at your business.

You don't need a special occasion. Just tell on/special what's going on today. See more examples.

Grooming availability Cute client photos Boarding openings Daycare spots Puppy socialization classes Pet of the day Holiday boarding deadlines Referral deals Spa packages New service announcements Adoption events Training class openings

Common questions

What types of pet businesses can use on/special?

Dog groomers, pet boarding facilities, doggy daycares, dog walkers, pet sitters, veterinary clinics, pet trainers, and any pet business with happy animals and open appointments.

Can I post grooming before and afters?

Yes. Text a photo of your finished groom and on/special turns it into a polished post. Before and after content is some of the most engaging content in the pet industry.

Can I fill last-minute boarding or daycare spots?

Yes. Text that you have an opening and on/special posts it right away. Pet parents searching for last-minute care will see it while it is still available.

Your accounts
stay yours.

on/special never sees or stores your social media passwords. You connect your accounts directly through each social platform using their official login. We receive a limited publishing permission, not your credentials.

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No passwords stored

You log in through each social platform directly. on/special never sees your password.

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Limited access only

on/special receives only the permission to publish posts you approve. Nothing else.

🚫

Revoke anytime

You can disconnect your accounts instantly from your social media settings. on/special stops publishing immediately.

Ready to try it
for your pet business?

Join the waitlist for priority access and a free first month when we launch. Have questions?

Join the waitlist