Salons and Spas
You focus on clients.
We handle the marketing.
On/Special turns your service promotions, last minute openings and seasonal packages into polished social posts automatically. Text what's available. Review the post and approve it when it's ready.
The problem
Empty slots cost you
real money.
You're with clients all day. When you finally have a free minute, salon social media management is the last thing you have energy for.
Last minute openings go unfilled
A cancellation leaves a slot empty. You don't have time to post about it. That appointment goes unfilled and the revenue is gone.
Promotions never reach enough people
You're offering a great deal on a service. The people who would book it today never see it because the post never went up.
New treatments go unnoticed
You just added a new service your clients would love. Without a post, only the people who happen to ask will ever know.
How it works
A better way to
show up online.
The unique challenge
Salon marketing is time-sensitive. A last-minute opening, a same-day deal, a new stylist with availability. By the time someone writes a post about it, the window is already closing.
Why other tools fall short
Scheduling tools are built for planned content. They do not help when a client cancels at 2 PM and you need to fill that slot before end of day.
How On/Special fits
When a client cancels, text it. On/Special creates a post for your review and publishes it once you approve, helping you get the word out while the opening is still available.
What you can share
Anything happening
at your salon.
If it would fill a slot or book an appointment, text it to On/Special.
FAQ
Common questions
Can On/Special help fill last-minute cancellations?
Yes. Text that you have an opening and On/Special creates the post right away, sends it for approval, and publishes it once you approve.
Does it work for barbershops and medspas too?
Yes. Any salon, spa, barbershop, medspa, or beauty business with services to promote.
Can I promote new stylists or services?
Yes. New team members, new treatments, product arrivals, seasonal packages. If it would bring clients in, text it.
Can more than one person on my team use On/Special?
Yes. Add stylists, estheticians, front desk staff, or anyone else who helps with marketing. Each person can text On/Special from their own phone to create posts for the business.
Security
Your accounts
stay yours.
On/Special never sees or stores your social media passwords. You connect your accounts directly through each social platform using their official login. We receive a limited publishing permission, not your credentials.
No passwords stored
You log in through each social platform directly. On/Special never sees your password.
Limited access only
On/Special receives only the permission to publish posts you approve. Nothing else.
Revoke anytime
You can disconnect your accounts instantly from your social media settings. On/Special stops publishing immediately.
Ready to try it
for your salon?
We're accepting salons and spas to try On/Special as part of our beta. Have questions?